Smithers Insights Podcast
Stephen Harrod discusses the outlook for retail-ready packaging and the shift in favour of paper-based materials.
- The global retail-ready packaging market is forecast to grow by 9 million tonnes to reach 43 million tonnes in 2029.
- Corrugated board has the largest market share, growing to 80% in 2029, at the expense of plastic packaging.
Retail-ready packaging refers to packaging systems that are typically made from corrugated board, solid fibreboard or rigid plastic. They are designed to alleviate the process of instore stock replenishment, and at the same time enhance the shopping experience for the consumer and provide benefits to the total supply chain. Systems can be referred to as shelf-ready, display-ready or shopper-ready.
Key Questions
- What technological innovations are driving development in this market?
- What are the demographic/economic factors and how are they driving demand for retail-ready packaging?
- How will the regulatory landscape impact the market for retail-ready packaging applications to 2029?
- Who are the key players in this market?
- Packaging raw material suppliers
- Packaging converters and manufacturers
- Retailers and brand owners
Stephen Harrod spent 11 years building a market research company in South Africa, focused on the paper and packaging industry in that country, following which he spent six years in the paper industry with Mondi and JAC Labels before relocating to the UK. He has been authoring reports for Smithers since 2006, with a focus on global paper and packaging markets.
