Tire Technology Expo

Your Tire Development Partner from Concept to Compound, Track to Market.

As the tire industry faces unprecedented shifts in sustainability, electrification, and performance demands, precision data is the only path forward. For over a century, Smithers has been the silent engine behind the world’s leading tire programs, providing the technical certainty required to innovate without compromise.

Whether you are a tire engineer optimizing a new tread pattern, a scientist developing next-gen sustainable compounds, or a product manager navigating global market shifts, our integrated approach provides the clarity you need.

Since 1925, we have remained dedicated to one mission: helping you achieve breakthrough performance and zero failures.


We look forward to discussing your 2026 roadmap,


Featured New Services

Building on decades of industry-leading expertise, Smithers is evolving to meet the next generation of engineering challenges with our latest featured services. We’ve integrated our deep-rooted knowledge into Rolling Resistance Testing, SOVAT Tire Testing, and our Virtual Tire Lab to provide a seamless transition from legacy physical testing to advanced digital simulation. 

Comprehensive Tire Testing & Consulting Services

Our comprehensive testing and consulting services address the key challenges of companies across multiple verticals, helping you mitigate risk and accelerate your time to market.

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