Our exclusive content:
- Market forecasts by value and volume for print in all applications globally for 2014–24
- In-depth analysis of market shares and future opportunities across all print processes
- Expert analysis of the changing nature of the print marketspace focussed on critical consumer, business and technology trends.
What methodology is used?
The market data and analysis in this report is derived from extensive primary research conducted by Smithers covering all stages of the print supply chain. This is combined with Smithers’ existing database of research and expertise in the print industry to give an unparalleled level of detail and insight, with all data given by value and volume. Smithers’ proprietary data on production and consumption across all print activity is cross-verified with production data and trends in key end-use markets, statistics from various government and industry associations to produce an overview of the world market.Who should buy the report?
- Print equipment manufacturers
- Suppliers of substrates, inks and other consumables
- Print buyers and brand owners
- Industry consultants and analysts.
When purchasing a copy of this report you will also recieve a free copy of our brand new report THE IMPACT OF COVID-19 ON THE PRINTING INDUSTRY.
COVID-19 will create permanent changes in printing demand. This new report builds upon solid socio-economic data and expert technical/market insight to assess the magnitude of these changes.
The report presents three scenarios, and models how the markets are likely to evolve in the immediate short-term and over the next five years, based on an in-depth assessment for each printed product, print process and geographic region.
The three scenarios – mild impact, probable impact and pessimistic – each show a fall in print demand, with labels and packaging least affected. Publishing output will fall most accelerating the existing decline, although there are short-term boosts for books. In commercial print lower marketing spend by businesses in recession depresses demand with volume and values falling, packaging and labels will grow but at a lower rate than previously forecast.
As part of the methodology, Smithers experts – led by Dr. Sean Smyth - interviewed printing and packaging companies across the global value chain (including equipment, paper, ink and plate suppliers) to ensure the market data and analysis is grounded in reality. The economic foundation of the model is the April forecast from the IMF.
There will be major industry re-structuring with weak print companies and suppliers failing as demand falls. Remaining companies will innovate and diversify, producing PPE equipment an early example as companies collaborate and widen the range of products and services they offer, with routes to market changing toward on-line.
This report is a critical tool to help navigate this disruption, identify potential threats as well as opportunities, and aid strategic planning as the entire printing industry faces a truly disruptive event that will accelerate many longer-term trends.
Smithers is providing THE IMPACT OF COVID-19 ON THE PRINTING INDUSTRY immediately to existing customers of this report.
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